Affluent, a new crypto investment application, has officially launched on The Open Network (TON) platform. The new platform will be accessible as a mini app integrated with Telegram, providing their users the “smart bank for crypto” experience. Affluent provides a suite of features including yield and lending experiences, combining TradFi and DeFi in new ways. With this launch, Pools is positioned as your one-stop lending pools destination and yield optimizer 𓂀

Affluent's Features and Offerings

Affluent is built to operate as an all-in-one “smart bank for crypto,” offering diverse investment opportunities. Through its lending pools and yield optimization strategies, the platform provides a user-friendly investment and income-earning experience for users. Affluent will arm investors with active strategies as well as passive strategies for those interested in less hands-on investing.

The platform is additionally scheduled to launch Affluent Points, which users can earn based on engagement and participation on the platform. This deep integration within Telegram will provide users with a convenient way to easily manage their crypto investments right from within their favorite messaging app. Hyung Co-founder Lee is a seasoned expert in traditional finance (TradFi) options trading. As former deputy mayor for operations, he brings the perspective of New York City’s platform.

"The next evolution of DeFi is here, and it’s happening inside Telegram." - Affluent (@AffluentOrg)

TON Integration and Toncoin's Performance

Affluent's launch on The Open Network (TON) is notable, considering the network's association with Toncoin. Toncoin has indeed been on fire trading-wise in recent weeks, including a recent massive spike in 24-hour trading volume. This surge was fueled by rumors of a potential $300 million partnership and the introduction of new AI features within the TON ecosystem.

The Open Network (TON) has extremely rapid transaction times and the lowest transaction costs. This combination of qualities has contributed to it being one of the most attractive platforms for developing decentralized applications, including Affluent. By launching on TON, Affluent hopes to take advantage of these benefits to offer a more seamless, efficient user experience.

Bridging TradFi and DeFi

Affluent is focused on building a bridge between TradFi and DeFi. It provides a venue that merges the strengths of each venue into a powerful combination. The platform aims to deliver their users institutional-grade yield opportunities from crypto assets. These assets can be BTC, Gold, and Real World Assets (RWAs).

"Unlocking institutional-grade yield from BTC, Gold, and RWAs with just one tap." - Affluent (@AffluentOrg)

The platform's design focuses on user-friendliness. Affluent has a mission of democratizing access to sophisticated investment strategies for a wider audience. By embedding directly within Telegram, Affluent reaches an enormous potential user base. This should help it drive even greater adoption of its services.